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Research Friday: Branding in the nonprofit sector

ASU Lodestar Center

NPO branding: Preliminary lessons from major players. The role of brand personality in charitable giving: An assessment and validation. Journal of the Academy of Marketing Science , 33(3), 295-312. [4] 4] Keller, E. Dato-on, M. & Shaw, D. International Journal of Nonprofit and Voluntary Sector Marketing , 15(2), 105-121. Get another!

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Innogive Conference Panel Resources: Mobile is the Needle, Social is the Thread

Beth's Blog: How Nonprofits Can Use Social Media

Disparate marketing channels complicates the life of the average NPO today. But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies.

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The search for good web conferencing

Zen and the Art of Nonprofit Technology

I’m very involved in the sector and understand that the average NPO needs a vendor/product that works, doesn’t waste funds, and, most importantly, doesnt create any additional work. We offer special NTEN rates for any memebers out there. Or feel free to contact me if you have any questions.

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An Experiment with Facebook Advertising for Nonprofit Organizations

Nonprofit Tech for Good

The Facebook of February 2010 is quite different from the Facebook of 2009 especially when it comes to Facebook Fan Pages. Now the only way fans know if they have new Updates is if they go to their Inbox > Updates or if they click “Messages&# on the left of the Home view (the later was just added February 2010).

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Cake vs. Symfony

Zen and the Art of Nonprofit Technology

For those of us struggling to understand as many aspects of web development in relation to NPO’s as we can, I wanted to say thank you and please keep it up. I’ve really liked working with it for small to mid sized projects. 3 TJ Sondermann 11.06.08 tjs 4 Ariel Arjona 11.20.08 at 3:04 pm I used cake 1.2

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Why Apple isn't the Nonprofit App Grinch | Nonprofit Trends with.

sgEngage

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Why Apple isn’t the Nonprofit App Grinch Posted by Steve MacLaughlin on December 10th, 2010 Nonprofit social media expert Beth Kanter isn’t happy with Apple at the moment. All Rights Reserved

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How do we do make change if we keep doing things the same way?

Zen and the Art of Nonprofit Technology

So I have a bit of experience in both business and with intellectual property, all of which brings me to this question: Do NPO people value what they get for free? I count among my careers software engineer, business entrepreneur, tech writer and fiction author. In my experience, for-profit business people simply don’t.

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