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Hype vs. Reality: What digital channels are the most effective in 2010?

Care2

There is a lot of hype around new digital channels, but little evidence is published to back this up. Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. Over the summer of 2010, I was hired by the 1GOAL campaign to head-up their e-campaigning (starting from building a website).

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Group Texting: Useful or Hype?

Care2

In 2010 it was location based apps like Foursquare and Gowalla. During conference season, the tech and social media community gets really excited about “break out&# products and apps. This year the buzz is about group texting , which allows users to text up to about 25 people at a time via a mobile phone. million monthly users.

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NTEN Webinar: The Social Media Decision-Maker’s Toolkit

Amy Sample Ward

Date : November 16th, 2010. How do you work through all the possibilities, hype, and data to decide which channels actually make sense for your organization? Tags: 2010 presentation decision making guide idealware nten report social media webinar. Location : Readytalk. Related Links : The Nonprofit Social Media Decision Guide.

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Things We Like (July 2010)

NTEN

You've avoided the hype thus far. Did the whole Jeff Bridges hoo-haw up there confuse you? It was a Tron: Legacy reference. Disney has been marketing that movie for 3 1/2 years , in multiple stages. So, congrats! But is there anything we can learn from their marketing tactics? Can you tell we're a little excited?).

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Open Social != Open Data

Zen and the Art of Nonprofit Technology

Open Data November 8, 2007 As the hype (which, I agree I have contributed to ) around OpenSocial dies down, the reality behind OpenSocial becomes clear. Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Open Social !=

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Tidbits

Zen and the Art of Nonprofit Technology

So the reality is still pretty far behind the hype. But I still haven’t seen much activity on the sourceforge page, nor does it seem that the code for these new projects is available. I sure hope the reality catches up. This news is so old it’s embarrassing – NPR opened up their content API. Way to go, NPR!

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Get a Special Rate on the 2nd International Fundraising Conference

NTEN

> Register for the 2010 IFC Online here. The Hype and the Potential of Social Network Fundraising . Then, you'll probably want to: > Register for the 2010 IFC Online at our discounted rate today ! Register by April 13th to attend for just $199! > "Why should I attend", you ask?