Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

In January, 2009, the Pew and American Life project released a report on Adults and Social Networking Use mentioning that more older adults have set up profiles on social networking sites, but that younger people more likely to be using social networking sites regularly. They are not just posting photos of their grandkids. by Beth Kanter.

Social Media 53

Social Media Media Social Social Network 53

NTEN

NOVEMBER 20, 2008

Current best practices will serve nonprofits just fine in 2009. But a shifting communications environment and changing donor demographics could render those best practices ineffective at best, and obsolete at worst, as early as 2012. " The second question is the more important of the two, and the more difficult to answer.

Money 53

Money Raise Contest Social Media 53

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? April 6, 2009 | Swan Wow, this is huge.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? April 6, 2009 | Swan Wow, this is huge.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? April 6, 2009 | Swan Wow, this is huge.

ROI 53

ROI Social Network Social Media Advocacy 53

Amy Sample Ward

MAY 14, 2009

The fastest growing demographic is those 35 years old and older. A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. Facebook General Growth data: More than 200 million active users. More than 3.5

Tools 100

Tools Tech Map Case Study 100

Care2

MAY 15, 2009

Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 All rights reserved.

Social Media 34

Social Media Tools Online Advocacy 34

Connection Cafe

MAY 13, 2009

Fastest growing demographic is 35 and older. > Greenpeace building up 90,000+ friends on MySpace and communicating with this audience in that space. Women Wired Tweet LiveStream for 2009-05-13 (via Women Wired In). The tools and points she covered included: Social Networks. billion minutes spent on FB each day. >

Tech 20

Tech Communication Tools Online 20