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Nonprofits and Content Strategy: The Wisdom of the Network

Beth's Blog: How Nonprofits Can Use Social Media

And, then it is an ongoing activity of f eeding and tuning your network as Howard Rheingold says it in this still very relevant article about building your professional network on Twitter back in 2009. The other day I witnessed the result of feeding and tuning a network. Generally, they’re curating great content.” -Debra Askanase.

Content 112
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The Complete Guide to Facebook Ads for Nonprofits

Qgiv

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds. Use high-quality images for ads.

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Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

A 2009 study study by HubSpot found that not having uploaded an avatar decreases your followers by up to 80% and my guess is that the data from that study still speaks true today. If you want to have private conversations there are much better tools out there to use than Twitter. 7) Posting all marketing content.

Twitter 265
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Boost Your Voice with LightBox Collaborative’s 2012 Editorial Calendar

Beth's Blog: How Nonprofits Can Use Social Media

Holly did a fantastic session on integrated content strategies. It’s not every day that you come across high quality content shared freely with the community – it helps life all the boats. Content is King. But it takes content: you’ve got to feed those media platforms and seed those conversations.

Calendar 107
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Social Actions API, Semantic Web, and Linked Open Data: An Interview with Peter Deitz

Amy Sample Ward

In 2007, I realized that a much more effective way to aggregate interesting actions would be to subscribe to RSS feeds from trusted sources. I wrote about the potential for aggregating RSS feeds of giving opportunities in a blog post called, Why We Need Group Fundraising RSS Feeds. And what does “Linked Open Data” refer to?

API 186
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Great reads from around the web on December 9th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The report also includes our new directory of consultants and designers who help nonprofits implement these Content Management Systems." Who Tweets?

Web 117
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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

years now, and in comparison to Twitter, LinkedIn, MySpace and YouTube, the Facebook Page tool set is pretty limited. Facebook wants the tool set to be limited. Facebook doesn’t want a bunch of free agents out there cluttering up the News Feed, so Pages must now be authenticated/authorized. It’s a win-win for them.

ROI 251