Creating Your Organization's Social Media Strategy Map
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 23, 2009
The key thing that is different with setting a social media objective is that it is not about reaching a mass audience and blasting your message out, it is more about reaching the influencers, developing relationships, having a conversation, and getting insights. Josh Bernhoff, Social Technographics 2008 3. Write down your successes.
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