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A First Look at Jumo

Beth's Blog: How Nonprofits Can Use Social Media

Jumo helps connects people with issues and organizations on the first rung of the ladder of engagement, but the challenge will be how to cultivate relationships to bring people up that ladder to higher levels of engagement and involvement – from following and connecting to making donations to making change offline.

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What Natural Gas and Email Have in Common

Connection Cafe

So direct mail and telemarketing (offline) for the large part rule the roost. And sure, there are also the nuclear believers—folks who've made DRTV work on a sustainable basis, but like the Frances of the world, they tend to be the outliers in the traditional revenue power equation. Starting to sound pretty familiar?

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