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Charitable Giving in a down economy: Performance strategies for any market

Qgiv

And taking a wait-and-see approach to optimizing your marketing program is a sure-fire way to lag behind industry leaders. While not at the same scale as broadcast media, communicating the needs of your organization, as well as how donors can help today, is important. Donors respond to need. Follow the Leaders.

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The Olympics – A Guideline to Continuous Learning

Gyrus

Sure there are special broadcasts that detail typical training regimens for certain prolific athletes, and I for one am quite interested in attempting to eat the 2008 diet of Michael Phelps, who famously proclaimed he was consuming 12,000 calories a day. What is fast today, may not be the fastest tomorrow.

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Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

The SXSW Interactive Festival (scheduled March 11-15, 2010 in Austin, Texas) is a mega huge social media industry event. In 2008, I was honored to be on one of the few nonprofit panels on the agenda. Putting the Public Back in Public Media Think NPR and PBS are just broadcasters? Check out his illustration of the panel).

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Think about the iconic advocacy/activist tactics of the industrial broadcast era: A march is just a long, crowded walk on a noisy day unless media organizations are there to cover it. What they actually did was far more mundane – the same type of modeling and segmentation that the Obama campaign deployed in 2008 and 2012.

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Case Study: Tools for Community Engagement

NTEN

By comparison, when Epic Change launched the original TweetsGiving in 2008 - when Stacey herself had far fewer followers & the Twitter ecosystem itself was exponentially smaller – the campaign generated over 3,000 tweets in just 48 hours. Twitter should be used for cultivation, not broadcasting.

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Thoughts on the Future of Open Source and Nonprofits

NTEN

This can mean purchasing of open source development companies (Sun MIcrosystems -- now owned by Oracle -- purchased open source database developer MySQL AB in 2008). Dave has 25 years of experience in the application software, electronic commerce and banking industries.

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Meet A Social Butterfly Who Cares About Nonprofits Causes

Beth's Blog: How Nonprofits Can Use Social Media

Is it CNN broadcasting live, yahoo news feeds, a blog, your next door neighbor, or a guest lecturer? I suggest social marketing offers us an opportunity to work collaboratively, erase divisions and provides a platform for those with similar motivations - doing good - to unite across industry fields, and thus, be more effective and successful.

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