Care2

FEBRUARY 17, 2009

According to Target Analytics, which analyzed over 70 nonprofits direct mail programs, response rates have been declining over the past two years, and this decline is accelerating. Also: Do you think I’m overstating the case about the need for nonprofits to find alternatives to Direct Mail? Direct Mail typically generates a 0.5%

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

JUNE 21, 2007

If your sites emphasis is grabbing names, use alternating shades of color and prominent placement on your homepage to make sure visitors can see it and will want to give you their name. Google Analytics shows you where your sites visitors are entering your site from. Copyright © 2008, Care2.com All rights reserved.

Netsquared 28

Netsquared Social Media Advocacy Splashcast 28

Care2

FEBRUARY 17, 2009

According to Target Analytics, which analyzed over 70 nonprofits direct mail programs, response rates have been declining over the past two years, and this decline is accelerating. Also: Do you think I’m overstating the case about the need for nonprofits to find alternatives to Direct Mail? Direct Mail typically generates a 0.5%

Demographics 34

Demographics Social Media Advocacy Online 34