Remove 2007 Remove Conference Remove Policy Remove Test
article thumbnail

Biggest Bang for Your Buck - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

The test took two cells of similar prospect groups and sent the control group their standard series of two self-mailers while soliciting the test group with a four-part email series. Like any fabulously interesting test, this one left me with a few burning questions: How were prospect names gathered for the test and control?

article thumbnail

Best day to send an e-mail - is there a seasonality factor? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Individual organizations still should conduct their own testing to determine which day of the week works best for them, but any test should consider Friday and Sunday as viable challengers. All Care2 terms of service and privacy policies apply. food for thought. food for thought. All rights reserved.

Mail 28
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Highlights from the 2009 eNonprofit Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Email open rates declined 1%, compared to a 3% decrease between 2006 and 2007. This is down from 19% in 2007 and 21% in 2006. The annual churn rate, or the rate at which an email list “goes bad” in a year, held steady at 19% between 2007 and 2008. Don’t be too alarmed though. messages per month.

article thumbnail

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate? 60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate?

article thumbnail

Convio Releases Nonprofit Online Marketing Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

“Its reassuring that despite the economic downturn most of the metrics they looked at, including average gift size, were flat or up compared to 2007,” said Robert Weiner, who provides technology consulting to nonprofit organizations. All Care2 terms of service and privacy policies apply. Keep up the great work on FrogLoop!

Convio 31
article thumbnail

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate? 60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate?

article thumbnail

9 Socially Responsible Companies to Applaud

Classy

To help further advance the social sector, we also offer an immersive experience called the Collaborative , which is our annual nonprofit conference designed exclusively to help nonprofit organizations gain insights, strategies, and inspiration to elevate their impact. In 2007, Google became the first major company to reach carbon neutrality.