5 Questions: How to Make the Most of a Crisis Situation with Cross Channel Integration (Part 1)
NTEN
MARCH 24, 2010
If used effectively -- and not just as a one-way messaging platform with passive audiences -- mobile use can be an ideal tool to create and strengthen relationships with supporters new and old to your organization. I’m excited about the potential it holds and to hear about some of the successes (and challenges) at NTC 2011!
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