What lies beneath social media stress, fear, and barriers to adoption in nonprofits?
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 19, 2009
They estimate that about 10-15 of the population are eager to adopt new technologies, another 50% need to have the value proven, and the rest are fearful of new technology. The authors were concerned about people who were not using the Internet and being excluded from the benefits.
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