What does a Purpose-Driven Company Look Like?
Saleforce Nonprofit
AUGUST 5, 2022
Stockholm saw a 22% reduction in traffic congestion and a $92M annual gain in revenue; Bolzano realized a 30% savings in services for its aging population; Malta reduced water consumption 15% and energy use 25%. This isn’t disinterested philanthropy. Purpose — and purpose-driven business — must go far beyond traditional philanthropy.
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