Remove Mail Remove Organization Remove Paypal Remove Spam
article thumbnail

5 Years of Nonprofit Fundraising Stats: [2015 to 2020] And 6 Trends to Know

Whole Whale

Mail stats. Direct mail response rate (to house): 4% Postage per letter: $0.49. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Giving to all nine major categories of recipient organizations grew, making 2016 just the sixth time in the past 40 years that this has occurred.

Stats 96
article thumbnail

10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

This means that email campaigns lacked creativity, personalization, and users felt like they were receiving a spammed message, not a message that was sent specifically for them. Direct mail. Perhaps you organize a youth group, and coordinate quarterly roadside clean-ups as well. How often does a consumer like to be contacted?

Donor 237
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

11% via direct mail/post. 9% via PayPal. 53% of nonprofit staff who are extremely or somewhat satisfied in their current roles donate to the organization where they work ( World-Changing Work Report ). million) due to spam filters ( EveryAction ). However, nonprofits lose 20.18% of their revenue due to spam filters.

Stats 279
article thumbnail

Five Online Fundraising Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

Thanks to Microsoft Citizenship Asia Pacific , I’ve had the great honor to present a series of online fundraising and social media trainings to over three hundred non-governmental organizations (NGOs) throughout Asia Pacific over the last three years. Many NGOs do send e-newsletters, but via BCC.

Practice 272
article thumbnail

50 Nonprofit Fundraising Strategies to Help You Raise More

Neon CRM

KPIs give your organization a way to measure the success of campaign-specific goals and your nonprofit’s long term goals. Creating organic channels of communication versus a one-sided slew of asks is how you turn a first-time donor into a long-term supporter. Let’s get started!

Raise 98
article thumbnail

Year-End Appeal Guide

The Modern Nonprofit

This is the “when” for your organization’s planning. 5-6 weeks ahead: Direct mail goes out (remember to account for potential slowdowns with the U.S. Email blast with a story that highlights the impact and important work of your organization. When – the timeline Come up with your campaign timeline.

Guide 102
article thumbnail

2021 Year-End Appeal Guide

The Modern Nonprofit

This is the “when” for your organization’s planning. 5-6 weeks ahead: Direct mail goes out (remember to account for potential slowdowns with the U.S. Email blast with a story that highlights the impact and important work of your organization. When – the timeline. Come up with your campaign timeline.

Guide 98