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Social Media and Nonprofits: The Line Between NGTD and ROI

Beth's Blog: How Nonprofits Can Use Social Media

I know of no organization in which the benefits of blogging have been measured. Tony affirms the value of blogging for individuals and the organization, "As people begin to blog and it captures their ideas, thoughts, what they've read, done, etc. What is the ROI of the Social Web for Nonprofits? So it improves productivity.

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