Peer-to-Peer Crowdfunding Myths & How To Ensure Success
The Modern Nonprofit
OCTOBER 26, 2021
Build a school in Zimbabwe. You’re not going to over-hype a message to your mother or your very best friend. The real reason that campaigns you see on GoFundMe have success is that they are set up for very specific and tangible projects : Help Bob get new teeth. Help pay for Sally’s cancer treatment. The more specific, the better.
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