Are Qwerty Monsters the Nonprofit Donors of the Future?
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 22, 2010
If you skip that, your mobile tactics won’t yield much impact or learning. What we witnessed over a year ago with SMS donations to the Haiti disaster is not going to be the norm for nonprofits. Qwerty Monsters are teens, age 13-17, who have gone mad for texting on their mobile phones. Maybe that first step is research.
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