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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

Qgiv

Our Generational Giving Report found that Gen Z prefers to give via social media apps! United Way has repurposed images of their volunteers and video interviews of their staff to create several TikToks that raise awareness of their work. This TikTok by Charity: Water, below, educates viewers on the lack of clean water in Madagascar.

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Solutionary Women: Katya Andresen

Have Fun - Do Good

I enjoyed the book so much I asked her if I could interview her about her work at Network for Good, her book and being a social marketer. AOL and Cisco in the wake of 9/11 with the vision of generating more money to charities online. This ensures a steadier stream of resources for charities.