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Judi Sohn

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

MARCH 12, 2011

We connected on LinkedIn and for a while, that was that. I reached out to Farra through her LinkedIn profile. I'm talking about those places that you can control (Vimeo, Twitter, wrappers, YouTube, etc.). I did it in order of least traffic to most, making the Twitter and Facebook changes last. Let's Raise a Brand!

Cancer 226
Cancer Phase Research Change 226
article thumbnail

Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

MARCH 12, 2011

We connected on LinkedIn and for a while, that was that. I reached out to Farra through her LinkedIn profile. I’m talking about those places that you can control (Vimeo, Twitter, wrappers, YouTube, etc.). I did it in order of least traffic to most, making the Twitter and Facebook changes last.

Cancer 100
Cancer Phase Research Change 100
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