Sat.Jul 13, 2019 - Fri.Jul 19, 2019

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#AI4Good: Augmenting Human Interaction

Beth's Blog: How Nonprofits Can Use Social Media

This article from charity digital news, How Greenpeace is driving regular donations with Facebook Messenger , describes in detail how they are using humans & Facebook Messenger to increase regular giving. Then need to learn from the analytics that help generate insights so you can make the chat bot more effective. .

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How to Write Effective Web Copy (Part 2): Make It Stick

Connection Cafe

But you could take a cue from local news promos. People will remember odd and bold and provocative messages when they lead to something more, to something interesting. There’s no formula for being unexpected. It depends on your brand identity. We all know the ones— “IS YOUR TOOTHBRUSH KILLING YOU??!? TUNE IN AT 10 TO FIND OUT!”.

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