The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing
Nonprofit Tech for Good
JULY 5, 2020
High video engagement should be your goal because social media algorithms prioritize content that get lots of reactions, comments and shares. By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. He and his team work with nonprofits across the U.S. What would compel you to like or comment on that video?
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