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Lessons Learned From A Twitterthon

Beth's Blog: How Nonprofits Can Use Social Media

I knew people needed information about what child trafficking is, so last year I put together an info sheet. It was great to have prizes and I think they did draw people, but when I factored in my time, the ROI was low. 6. People love information. It gave them plenty of material to post on their blogsā€”or write their own stories.

Lesson 97