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Reflections from Social Good Brasil and a New Word: PhilanthroTeen!

Beth's Blog: How Nonprofits Can Use Social Media

I delivered the ending keynote on the second day and my colleague from the UN Foundation, Aaron Shernian started the second day of the conference, a day packed with ideas, content, and inspiration from the best of Brasil. Teens As Free Agents. I had a lot of fun with my keynote. ” Philantroteens.

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Meditations on Relevance, Part 3: Who Decides What's Relevant?

Museum 2.0

Don't assume that content/form that is relevant to you or your existing audiences will be relevant to people from other backgrounds. Here are two examples: Our Youth Programs Manager, Emily Hope Dobkin, wanted to find a way to support teens at the museum. It's rooted in the assets and needs of creative teens in our County.

Teen 20
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The Art of Relevance Sneak Peek: How the London Science Museum Became More Relevant to Deaf Families

Museum 2.0

This chapter explores the difference between connecting with new people by building new doors vs. connecting with new people by changing the content of the room. Remember New World Symphony, the Miami orchestra that used night club marketing techniques to attract young urbanites to classical music? Build a Door or Change the Room?

Museum 20
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A Strong Message for Fundraising = More and Bigger Donations

Get Fully Funded

The right message gets people singing from the same sheet of music as you. Today’s teens get the message that they need to go to college, but so many don’t know how to get to college, how to pay for college, or what they should do while they are at college. . Watch their body language and facial expressions to gauge their engagement.

Donation 121
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Groundswell Book Club Part 1: Listening

Museum 2.0

For many museums, visitor research--how people use the museum, navigate exhibits, and understand content--may be an equally important arena in which to adopt groundswell listening techniques. I watched many entertaining shorts featuring students explaining exhibits to the beat of popular and illegally uploaded music.

Museum 20
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[VIDEO] Emerging Trends in Nonprofit Social Media Marketing

Bloomerang

Julia Campbell will provide a framework for evaluating the best platforms for your unique organization, as well as ideas for creating great social media content your audience will love. You have to know who you’re talking to, and you have to speak their language, and you have to gain their trust. Julia: Yes.