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Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

3) Tweet Meet Give : This approach weaves together online and offline activities and leverages "Tweet Ups." All you had to do was click and play a word game, and that leveraged a food donation to fight hunger. The game was very engaging for adults and children alike. . For each click, 10 grains of rice is donated.

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