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Great reads from around the web on April 8th

Amy Sample Ward

" How do your social media channels fit in your organization's emergency communications plan? Repair Interview: Joe Solomon of 350.org " Check out this terrific interview with Joe – I'd love to hear your ideas, reflections and stories about how you are inspired to make change!

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

With a few guidelines and a little training, employees can use social channels effectively in service of your organization’s mission AND their own learning. I interviewed Jim Murphy , Senior Online Editor, about how Human Rights Watch ’s integrated social media strategy leverages the personal brands HRW 197 employees to get results.

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Using Social Networking Sites for Campaigns: An Interview with Carie Lewis, HSUS

Beth's Blog: How Nonprofits Can Use Social Media

I've been following Carie Lewis's posts on the NTEN Affinity groups as well as other nonprofit tech listservs (yes, I still do read listservs) and caught up with her for an interview. As part of her job as Internet Marketing Manager in the Online Communications and Media department at the HSUS.

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NTEN Member Buzz Round-Up: This Week in NPTech

NTEN

UNF has a YouTube channel and uses Twitter to engage support online. You must read this great interview with Danielle Brigida about how she uses social media for her organization, NWF. I'm also picking up on the buzz I hear on listservs, Twitter, and directly from you! One tactic is going online.

Nptech 36
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A 5 Week Mid-Level Donor Boot Camp: Make Your Nonprofit’s Mid-Level Fundraising Program Great Again

Connection Cafe

Via what channels? So, this week you are going to be a world-class listener, by: Reviewing any surveys or interviews that have bene done in the past; Asking whoever reads the feedback that comes in online what feedback they are seeing; Calling four donors on the phone and asking what they’re thinking about lately; and. How quickly?

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NpTech Tag: Roundups from and about Facebook and More

Beth's Blog: How Nonprofits Can Use Social Media

To answer Deborah's question, I don't think Facebook is yet the default front end for nonprofits, but it has become an increasingly important fundraising channel give the impressive growth statistics (not just users but in the age 35 plus category). For more on that topic, read the excellent interview with Carie Lewis of the HSUS here.

Nptech 50
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Nedra Weinreich: Social Marketing Guru

Beth's Blog: How Nonprofits Can Use Social Media

As you'll note from that article, Nedra has also been exploring Second Life and we bumped into each other at the TechSoup space there where we completed our interview. I also discovered during our interview that Nedra plays the cello !) Take for example her write up on Games for Change. Why did you start blogging? third place???