The Answer to Sean's Question: Tools for Effective Listening
Beth's Blog: How Nonprofits Can Use Social Media
JULY 17, 2007
Stop broadcasting messages they TiVo out anyway and hear what they have to say. Click on the RSS button in the results page. Add the feed to your RSS Reader. You can also use RSS to "listen" for mentions of your organization in the news. The advice for marketers looking to embark on a Web 2.0 strategy is to ???shut
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