Hype vs. Reality: What digital channels are the most effective in 2010?
Care2
NOVEMBER 17, 2010
There is a lot of hype around new digital channels, but little evidence is published to back this up. Yet it wasn't just endorsed but them, they were actively seeking ways to support it through their available networks and with their available assets. I hear the questions every week: "Should we start with Facebook or email?"
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