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Hype vs. Reality: What digital channels are the most effective in 2010?

Care2

There is a lot of hype around new digital channels, but little evidence is published to back this up. Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. I hear the questions every week: "Should we start with Facebook or email?" Should we use Twitter and Mobile?" "Is

Hype 64
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E-Mediat: Reflections from the Conference in Fez, Morocco

Beth's Blog: How Nonprofits Can Use Social Media

Both conference marked the end of an 18-month capacity building program that trained more than 220 NGOs in Jordan, Lebanon, Morocco and Tunisia on how to use social media effectively to advance civil society goals. Facebook was critical in their strategy. In Jordan, we did the Debka, a Lebanese dance.

Morocco 100
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“I just don’t get that generation.”

Connection Cafe

Today, Jordan Viator, our super communications manager for all things interactive, fun and digital was featured in The New York Times about using Foursquare to broadcast to her friends where she is during SXSW Interactive. What are their preferred channels for engagement? What are the most appropriate channels for fundraising?

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“I just don’t get that generation.”

Connection Cafe

Today, Jordan Viator, our super communications manager for all things interactive, fun and digital was featured in The New York Times about using Foursquare to broadcast to her friends where she is during SXSW Interactive. What are their preferred channels for engagement? What are the most appropriate channels for fundraising?

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International Organizations and Social Media: News, Engagement, and Social Data for Policy Change

Beth's Blog: How Nonprofits Can Use Social Media

Social channels continued to show strong growth over the past 12 months, with top social networks adding more than 135 million new users in the course of 2013. Facebook reports that almost three quarters of its 1.2 Twitter is now a primary news channel for a number of international organizations.

Policy 103