EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
APRIL 21, 2008
To make the avatars really represent the countries we had them wear their national flags as badges on caps, t-shirts, sleeves and pants and bags. Most of the piece broadcast to millions of Brazilians was about the outrage that we represented Brazils efforts in the worldwide fight against poverty by a spoilt blonde girl.
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