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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

many organizations are initially focusing on using social media as a communication and awareness tool. An article in the Washington Post notes that "fewer than 1% of those who have joined a cause have actually donated money through [the Facebook Causes] application." This is evolutionary ? not revolutionary. Find success.

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Interview with Jonathon Colman: Social Media Secrets from a Green Geek

Beth's Blog: How Nonprofits Can Use Social Media

m also a returned Peace Corps Volunteer (Burkina Faso, West Africa), and am even now preparing to move from Washington, DC to Seattle immediately following a two-month fellowship in Australia. And they challenged me and my colleagues to prove the value of our web strategy through constant testing and the presentation of hard-core data.