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Nedra Weinreich: Social Marketing Guru

Beth's Blog: How Nonprofits Can Use Social Media

My social marketing colleague Craig Lefebvre, who has a blog ( On Social Marketing and Social Change ), asked me to expand some comments I had made on the Social Marketing Listserve as a guest blogger. You can create or simulate an experience that can evoke an emotional response from a visitor, as they have done with Camp Darfur.

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See What’s Out There » Blog Archive » Oxfam America and HSUS: Not just Talking about Social Media, Using It

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This shows the viral potential of raising awareness in the social networks. Tim says MySpace is not good for fundraising, although we have seen some examples of orgs running successful fundraising campaigns, such as Dollars for Darfur. But 36% discovered them through a friend’s profile. Shana Glickfield of Issue Dynamics Inc. ,

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