Online Fundraising Ideas (7 Strategies & 63% More Donations)
Nonprofits Source
APRIL 19, 2017
Instead of uploading their entire list, EDF first segmented it into 2 groups: Giving History. Each group was then further segmented into 3 separate audiences: Giving history divided donors into: Current donors : Members who have donated in the past year. Pinterest Tag. Had a 55% increased conversion rate. Facebook Pixel.
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