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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar. Avatar is a fancy word for ideal consumer.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. Breaking news that communicates the story of your mission and programs.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Persona Development Now that you have a lot of really insightful data, it is time to create the avatar of who your ideal donor is. Let’s imagine you are the Director of Development for an animal welfare nonprofit. She currently lives in a pet-friendly community and owns a dog and a cat. Let’s explore an example. It is a win/win!

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Five Reasons Why Your Nonprofit Should Hire a Social Media Manager

Nonprofit Tech for Good

My last full-time, Monday-through-Friday job was as an outreach director for a small international development organization in San Francisco. You need a good avatar. Social media is not free! This is one of the most destructive concepts floating around out there about social media.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

For example, secure five local community sponsors that will give $2,000 each and create a $10,000 matching gift campaign. The name and date of birth of your organization’s CEO or Executive Director. Be sure to embed your avatar or logo and embed hashtag for the campaign on the images and graphics.

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Book Review: The Future of Nonprofits

Tech Soup

We all make up systems as we go along, we all look for inspiration at non-parallel models, we all incorporate game-theory into our work, and we enjoy thinking about how to bring incentives into the act of participating in our communities. We are thinking in the correct framework of nurturing and cultivating innovation.

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Blogging and Liability Class with Lauren Gelman at State of Play Academy

Beth's Blog: How Nonprofits Can Use Social Media

At this summer's Blogher Conference, I had the opportunity to hear Lauren Gelman , Associate Director of Stanford Law School's Center for Internet and Society , and Dean of State of Play Academy present at the blogging communities session called, " So, You Have This Crazy Idea." guest access???).

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