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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

Qgiv

Does the tool help you reach your target audience? If you’re considering creating a TikTok account for your nonprofit, it’s important for you to evaluate if you’ll be able to reach your target audience on the platform. Educating your target audience. Engaging with your target audience. TikTok’s user base is young.

Marketing 117
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Solutionary Women: Katya Andresen

Have Fun - Do Good

Just as Amazon wants you to buy all the books you like at their site, we want you to donate to all the charities you like at our site. This ensures a steadier stream of resources for charities. That requires a dose of dispassion, because we’re putting our audience – not ourselves – at the center of our marketing efforts.