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Why your association needs to adopt a flexible IT budget

Nimble AMS

Adopting new technology is a sometimes stressful, always necessary responsibility for association leaders. According to Liane Radford of Dennison & Associates, due to the upheaval of the past years “organizations have started to change their mindset on budget, needing to get more flexible on what they spend.”

Adopt 122
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Why your association needs to adopt a data governance policy

Nimble AMS

Does your association have a data governance policy? But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! Continue reading to learn how your association can adopt its own data governance policy and become a more data-driven organization.

Policy 116
professionals

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Surveys: Collect and Act on Your Data in 2021 and Beyond

Nucleus

When association leaders and staff want to gather information and opinions from their members, often the first idea is to conduct a member survey. Plan Ahead As your association collects data over time, it is important to have a plan in place as to when, how, and to what purpose data will be collected. PUHLEEZE. ” Can it inform action?

Survey 130
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AI, Automation, and New Tech Put Member Love Online

.orgSource

In an interview for our Book Association 4.0: Associations have had challenges with the idea of marketing beyond their memberships and finding new audiences,” David advises. Match Experiences to People Professional development and certification are primary revenue sources for associations. Gartner provides this definition.

Tech 221
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Reduce Data Sprawl – Your (Association’s) Life Depends On It

Nucleus

A critical and accelerating – but easily-addressable – problem Former Gartner Research VP (and Director of World Wide Technologies for American Express) Jim Sinur recently wrote an op-ed piece with direct application to the member industry. What, then, does Sinur recommend?

Life 130
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Ignite Engagement—Give Members Influence

.orgSource

Gartner Marketing Glossary describes influencer marketing like this: Influencer marketing is a type of social media marketing that involves mentions and endorsements of brands and/or products by individuals who exert influence on a particular audience due to their perceived expertise, trustworthiness, or popularity. Well, not exactly.

Influence 221
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2020 Association Technology Trends And Predictions

Nimble AMS

Take a cue from the news to see what’s coming in association tech. Want to know what’s on the horizon for association technology in 2020? But when it comes to association technology trends, you don’t necessarily have to look far into the future to see the road ahead. You don’t have to look far. It’s that time again.