Beth's Blog: How Nonprofits Can Use Social Media
JUNE 25, 2012
Social media can be filled with metrics to track results. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated. Even more importantly, the practice of connecting measurement and decision-making will help organizations improve practice and results, and document value.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 13, 2010
You need metrics or measure against goals, but you also need harvest those insights. You can't quantify love as a metric, but it is important sign or signal of life in your online community. Self-expression is such a powerful thing to see and having people articulate it for your cause is the holy grail. So is creativity.
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