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How Effective Branding Helps Achieve Nonprofit Mission

ASU Lodestar Center

Goodwill, AmeriCorps and Girl Scouts are good examples in the nonprofit sector. A strong brand requires a clear mission with identity, values, strategy, relationships, impact and image. The brand strategy helps to define how the brand should look, sound and feel, according to the organization’s mission.

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Effective Branding Helps Achieve Nonprofit Mission.Really?

ASU Lodestar Center

Goodwill, AmeriCorps and Girl Scouts are good examples in the nonprofit sector. A strong brand requires a clear mission with identity, values, strategy, relationships, impact and image. The brand strategy helps to define how the brand should look, sound and feel, according to the organization’s mission.