The University of Alabama at Birmingham: Transforming Student Journeys Through Salesforce
Cloud 4 Good
AUGUST 5, 2021
We’ve been sending short surveys and checklists to help students plan for upcoming semesters, send reminders to register for classes, etc. With a foundational and scalable EDA Salesforce org in place, optimized and enhanced through Marketing Cloud, the next phase of UAB’s Salesforce roadmap led them to recruitment and admissions.
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