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The Joys of Google Grants, Part 2

Care2

In part one of this post, I discussed the first steps the National Women’s Law Center took when we initially received our Google Grant, and some of the challenges we faced getting started. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) Have you experimented with Google AdWords?

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The Joys of Google Grants, Part 2 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

For example, when we brainstormed for additional keywords for our women and poverty campaign, we added terms like “poverty level” and “poverty line” to our existing collection of keywords (“low income women,” “poverty in america,” etc.) What tips do you have for optimizing your Google Grant?

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A Nonprofit’s Legal Counsel Is The Social Media Manager’s Best Friend!

Beth's Blog: How Nonprofits Can Use Social Media

That headline isn’t a lawyer joke. Establish Good One-on-One Working Relationship: Dan Michel who is responsible for social strategy at Feeding America says it is important to establish a good one on one relationship. Flicker Photo By Mike Willis. That’s why it is good to have an going relationship and a policy group.

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Don’t Just Celebrate – Advocate. Getting back down to the Roots of Earth Day: Tips for CSR Professionals

sgEngage

The first Earth Day inspired and brought to life major legislative moments, including the formation of the Environmental Protection Agency, and the passing of laws like the Clean Water Act, OSHA, Clean Air Act, and Endangered Species Act. They published this article “What is Climate Gentrification?”

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Juneteenth Resources

Media Cause

And a few more worth checking out: Woke Vote , Baltimore Action Legal Team , Black Visions Collective – MN , Louisville Community Bail Fund , Massachusetts Bail Fund , Minnesota Freedom Fund , National Urban League , Reclaim the Block , Southern Poverty Law Center , Black Women Radicals , African American Policy Forum. The Color of Law.