Getting Serious About Peer-to-Peer Fundraising Data with Predictive Analytics
Connection Cafe
APRIL 3, 2019
You detail donations, edit estimates, and fetch files. When Amazon suggests items to purchase, Netflix recommends a new show, or Facebook determines what posts to show in your feed. My nonprofit is certainly not Amazon, Netflix, or Facebook. If you’re like most peer-to-peer fundraising (P2P) staff, you’re drowning in data.
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