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What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

It starts with articulating a clear, authentic, and long-term purpose — something that is true today, and that guides the organization into the future. That’s particularly true of big picture organizational purpose. Companies that articulate their core business purpose often seek to evolve the way they engage with society, as well.

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How to Makeover Your Nonprofit Homepage: 3 Top Strategies

Greater Giving

Picture this: A prospective supporter arrives on your nonprofit’s website hoping to learn more about your cause. Continuing with our previous example, an animal welfare nonprofit might describe their adoption programs or education initiatives to tackle shelter overpopulation.