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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth's Blog: How Nonprofits Can Use Social Media

Even better if you can tag the individual or do their Twitter handle. In this Twitter example below, the school is also encouraging the alumni network to RT this alum’s accomplishment. Be sure to use compelling photos and other visuals. Make up your own nostalgia meme. The result can boost their mood and reduce stress.

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Has the Ice Bucket Challenge Spawned Charity Jacking?

Beth's Blog: How Nonprofits Can Use Social Media

Remember the “ Take Back the Pink ” Campaign in 2012 or numerous imitators of the popular yellow Livestrong bracelets like this one ? Charity Jacking goes one step beyond “Social Media Meme Morphing.” The meme was entertaining and challenged peers — and in the process learn about ALS and donate.

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