Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Absolutely not!

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Social Media Avatar Media Ratio 277

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Add the Google+ icon to your website, blog, and e-newsletter!

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Google Practice gMail Avatar 209

Nonprofit Tech for Good

NOVEMBER 21, 2010

Organization: Pancreatic Cancer Action Network. Title: Social Media Manager. Website: pancan.org. Who maintains your social media campaigns? I am a full-time employee of the Pancreatic Cancer Action Network, and as the Social Media Manager I manage all the social networking efforts for the organization.

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Cancer Social Media Los Angeles Action 218

Nonprofit Tech for Good

JANUARY 3, 2012

Your supporters also want to see what your staff and working space look like – the human beings behind the avatar, if you will. One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Learn basic HTML.

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Social Media Media Management Social 241

Nonprofit Tech for Good

JANUARY 16, 2012

When Mashable first started buzzing about Pinterest in December 2011, I took a quick look at the site and thought to myself, “Shopping, crafters, and foodies. ” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. .” not another site I need to pay attention to.”

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Profile Nonprofit Twitter Social Network 250

Nonprofit Tech for Good

APRIL 11, 2016

Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. Your nonprofit must always be proactive and reserve your username on social networks. The same can be said of the new legally verified.NGO domains. snapchat.com/add/whitehouse.

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Mobile Nonprofit Artist Social Media 100

Nonprofit Tech for Good

JANUARY 14, 2013

It is clearly not a fad, and yet the vast majority of nonprofits have zero budgets for social media. Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), and training (HTML, photo-editing, social and mobile media best practices ).

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