2011 Avatar Information Ratio 
Nonprofit Tech for Good
JUNE 8, 2011
Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. Using a horizontal logo for your avatar. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images. YouTube.com/nonprofits.
Nonprofit Tech for Good
APRIL 11, 2016
Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. Empowered by Square Cash , you can easily send digital payments to Snapchat Friends provided both of you have entered your debit card information in Shapchat Settings.
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Nonprofit Tech for Good
MAY 18, 2013
Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”
Nonprofit Tech for Good
MAY 18, 2013
Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”
Nonprofit Tech for Good
OCTOBER 22, 2012
In fact, a study released in the fall of 2011 revealed that auto-posting to Facebook decreases likes and comments by up to 70% which can have a detrimental impact on a nonprofit’s EdgeRank score on Facebook. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”
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