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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

Something about the way Farra presented, answered questions and described the campaigns she worked on stuck with me. In January 2010, we got agreement from our organization leadership to take a closer look at our brand and messaging. I did it in order of least traffic to most, making the Twitter and Facebook changes last.

Cancer 226
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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

Something about the way Farra presented, answered questions and described the campaigns she worked on stuck with me. In January 2010, we got agreement from our organization leadership to take a closer look at our brand and messaging. I did it in order of least traffic to most, making the Twitter and Facebook changes last.

Cancer 100
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[VIDEO] How to Tap Into Gen Y & Z Donors

Bloomerang

But most importantly, please feel free to chat in any questions or comments you have along the way. We’ll have some time at the end for questions and we’re going to get right into it. And so they’re the cohort that is coming from the mid to late ’90s to the early 2000, getting into the 2010 era.

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