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Guest Post by Gaurav Mishra: The 4Cs Social Media Framework

Beth's Blog: How Nonprofits Can Use Social Media

The4Cs Social Media Framework in Summary. In its first iteration, Vote Report India leveraged Co-creation by creating a platform for collectively tracking irregularities in the 2009 Indian elections. So, the 4Cs form a hierarchy of what is possible with social media. The Pink Chaddi Campaign leveraged Collective Action.