Cause Marketing or Cause Me To Puke Marketing? Interview with Scott Henderson
Beth's Blog: How Nonprofits Can Use Social Media
MAY 12, 2009
Goals The main goals were to raise awareness of childhood hunger in America, give people the tools to take meaningful action to help end this solvable problem, and create a case study from which non-profits and corporations could learn how to better use social media in their cause marketing. Secondary: $ raised for Share Our Strength.
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