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Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

In 2008, we started to see click action philanthropy on Facebook with Lil Green Patch raising over $100,000 for the Nature Conservancy. Tweet, Meet, Give Twestival has had the most success at scaling this model. How does the ongoing affinity/relationship building online and offline impact amounts raised?

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What is Lethal Generosity?

Beth's Blog: How Nonprofits Can Use Social Media

I first encountered the term when I read Shel Israel's , Twitterville (pp110-111). Shel tells the story of the holiday season 2008, when the city of Toronto Transit Authority canceled its New Year's eve free-ride transportation due to budget pressures. I literally gasped! See Cause Marketing Forum for more).

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Crowdsourcing Skills for Human Rights via Movements.org

Tech Soup

The original version of Movements.org was founded in 2008 by then-U.S. Keyes notes some early examples of how the Movements.org crowdsourcing model is working: Activists in Russia connecting with a songwriter in New York to compose a catchy song for their cause. Beyond Slacktivism to a Personal Relationship with a Cause.

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All for Green, and Green for All: An Interview with Van Jones

Have Fun - Do Good

To start off, I asked Van to talk about the Ella Baker Center's Reclaim the Future program and how Oakland could become a model green city. It's like if you are in a relationship with somebody and you break up with them, that's a good time to start going to the gym and quit smoking. It is a mobile market. And that costs money.

Green 41