What is Lethal Generosity?
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 21, 2010
I first encountered the term when I read Shel Israel's , Twitterville (pp110-111). Shel tells the story of the holiday season 2008, when the city of Toronto Transit Authority canceled its New Year's eve free-ride transportation due to budget pressures. The team uses social media, twitter to initiate community generosity projects.
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