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Ocean Conservancy: The Art of Social Media Experimentation, Learning, and Reflection

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by PCSO900. In 2007, Vikki Spruill attended a seminar hosted by the Packard Foundation with Clay Shirky and came away both scared and excited about his ideas. She initiated a discussion about how to test some of Shirky's ideas. The organization is a Packard Foundation grantee.

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A Twitter follower is worth $0.24

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Sugarpond. Note from Beth: Last month I had the pleasure of presenting on a panel at Association of California Orchestras with Marc van Bree , an arts and social media blogger I met in 2007. He wanted to raise some money to help the local orchestra and test some ideas. Here is what he learned.

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Twitter As Charitable Giving Spreader: A Meta Analysis

Beth's Blog: How Nonprofits Can Use Social Media

If you know of campaigns and lessons learned that haven't been included, please leave a comment: August 2007 I launched a campaign to raise money and get t-shirts donated for the Cambodian Bloggers Summit. October 2007 This campaign was for $1,000 to send a young Cambodian woman, Leng Sopharath, to college.

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Alexandra Rampy, Guest Post: The Cool Factor About Mobile

Beth's Blog: How Nonprofits Can Use Social Media

Objective : Get the word out about National HIV Testing Day. In one day, more than 20 students from 6 universities and five AIDS organizations hit the streets with only cellphone video cameras to produce 8 short video messages to encourage youth to be tested for HIV. Flickr photo credit: Milica Sekulic by CC Attribution 2.0

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