Monterey Bay Aquarium’s Integrated Mobile Strategy
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 26, 2011
Finally, as a conservation organization, we’re always looking at ways to reduce our use of paper. Each time someone adds a seafood item, they can earn virtual badges (first sushi report, first listing of a particular seafood item). The Seafood Watch app has been downloaded by more than 480,000 people.
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